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Hit-Boy’s Next Era: The Grammy-Winning Producer Steps Into True Independence

After nearly two decades of defining modern hip-hop from behind the boards, Grammy-winning producer Hit-Boy is stepping into a new chapter — independence. For the first time in his career, the Fontana, California native is releasing music entirely on his own terms.

Hit-Boy was surrounded by music early on. Growing up in Southern California, he was inspired by the rhythm and energy of the studio life around him. By his late teens, he was already producing, and uploading beats online.

His name started to ring out across the industry after crafting hits for heavyweights like Jay-ZKanye WestBeyoncéDrake, and Nas. His production on “N**s in Paris” earned him a Grammy and solidified his place among the greats. Yet, behind all the success, Hit-Boy was locked into a publishing deal that limited his freedom for years.

What started as an opportunity turned into an 18-year constraint, keeping him tied to the same deal even as he became one of the most in-demand producers in hip-hop. In interviews, Hit-Boy has spoken about how the agreement restricted his ownership and his ability to fully control his art.

That all changed in mid-2025. With support from Jay-Z and Desiree Perez, CEO of Roc Nation, Hit-Boy finally secured his release from the long-standing contract. He celebrated his newfound freedom by dropping “What’s The Deal?”, his first fully independent single under his own imprint, Surf Club.

Now, for the first time in his career, Hit-Boy is operating as a truly independent artist and producer — free to create, release, and profit on his own terms. With his proven track record, loyal fanbase, and unshakable vision, he’s positioned to redefine what independence looks like at the highest level of the music industry.

From crafting chart-toppers to reclaiming his rights, Hit-Boy’s story is one of perseverance, patience, and power — proof that freedom, in music and in life, is always worth the wait.

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