Born and raised in Henderson, North Carolina, Jass Clutch has become one of the most exciting independent voices emerging from the Carolinas’ vibrant hip-hop scene. Her journey began from the ground up, shaped by real-world hustle, business instincts, and a desire to control her own narrative. Before many listeners ever heard her voice on a track, she was already learning the industry from the inside, working as a promoter and building relationships that would later fuel her transition into a full-fledged artist. That foundation shows in everything she does — from her confidence to her strategic moves as an independent woman navigating a male-dominated space.
Her breakout moment came with the high-energy visual “Whole Lot,” where she teamed up with Memphis rapper Finesse2Tymes — a collaboration that marked her first major co-feature and introduced her lyrical skills to a wider audience. The visuals showcased Jass in her element — confident, commanding, and rooted in the streets that shaped her.
Jass followed up her early success with a series of compelling singles, including “Hold Up,” an anthemic track and visual that affirmed her identity as a strong, independent woman navigating and thriving in a male-dominated industry. The track’s crisp delivery and bold message helped solidify her reputation as an artist unafraid to speak her truth.
She’s also had candid conversations about her artistic evolution in interviews — discussing the challenges of leaving her hometown grind behind, the importance of a supportive circle, and the dual role of being an independent artist and businesswoman. These discussions reveal a creator deeply committed not just to her sound, but also to ownership, authenticity, and longevity.
Her most recent release, “Honey Bun,” dropped on November 5, 2025 under Slick Money Entertainment is currently available on all streaming platforms.
