Straight out of San Bernardino, California, rising artist RITHA is carving out his lane as one of the Inland Empire’s most promising up and coming artist. With his effortless delivery and authentic storytelling, he’s quickly becoming known for crafting music that captures the essence of the new West Coast — smooth, confident, and deeply rooted in real-life experiences.
Following the momentum of his latest release, “10 Toes,” RITHA continues to build anticipation for his upcoming single “Only Me,” set to drop October 25th. The new track promises to showcase his signature calm and nonchalant flow, paired with the kind of production that feels right at home cruising through Southern California streets.
RITHA’s sound blends elements of lifestyle music, street essence, and motivation, reflecting the mindset of someone grinding their way to success while staying true to their roots. His lyrics often touch on themes of hustle, perseverance, and self-belief — resonating with listeners who see themselves in his journey.
